Character

Character Design &
Character animation

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The digital influencer

Brand personality with a radiance factor

In today's brand world, it's no longer just about logos, slogans and colors. It's about personality. About attitude. About genuine recognizability. And this is exactly where the brand character comes into play - an animated brand ambassador who not only stands out, but is remembered. At supaCGI, we help you to create your very own character - individual, credible and with a real charisma factor.

Let a likeable character speak for your brand

A brand character is a visual, often animated figure that represents your brand. Whether cute, edgy, cool or futuristic - the character embodies your values, speaks directly to your target group and makes your brand tangible. Imagine: instead of just advertising a product, you have a likeable character that tells a story, arouses emotions and builds trust. This is not only charming, but also effective - because people remember characters better than facts.
The advantages of a character for your brand identity

Recognition: Characters are anchored in the visual memory. Your audience recognizes your brand immediately - whether on social media, in videos or in TV commercials.

Emotional storytelling: Character animation can be used to tell stories that touch, inspire and connect. A character can laugh, fail, grow - just like your target group.

Cross-platform use: Whether website, YouTube, Instagram Reels or trade fair presentation - a well-made character can be used flexibly and can be easily integrated into different formats.

Brand loyalty & engagement: Studies show that brands with their own characters gain more loyal customers in the long term - because they appear more approachable and build real relationships.

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Satisfied customers

Dynamic 3D character in game pose, realistically modeled and rendered in Blender by supaCGI for game and advertising use.
Fantastic 3D mascot, realistically modeled by supaCGI in Blender and rigged for character design and animation.
3D character with patch cable design, realistically modeled and rendered by supaCGI in Blender for creative visualizations.

Further projects

Character design is the creative process of developing visual characters for films, games, animations or other media. The aim is to create unique and memorable characters that fit the story and target group. Good character design contributes significantly to recognizability, emotionality and identification with a brand or story.
The process usually begins with a concept phase in which ideas, personality traits and styles are defined. This is followed by initial sketches, color variations, details and poses. Finally, the final character is realized digitally - often in 2D or 3D. Designers work closely with authors, directors or game designers to create a coherent overall picture.
Blender is a particularly versatile and popular software for character design. As a free open source tool, Blender offers a comprehensive suite of features that cover the entire design process - from modeling and sculpting to texturing, rigging and animation. Designers can create both realistic and stylized 3D characters in Blender. With an active community, a variety of add-ons and regular updates, Blender is a powerful solution for professional character artists and studios worldwide.
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